The world of Rad Hourani is multidimensional. He is not only a visionary in design, but also a deeply sensitive artist using photography, film and graphic elements to express his unique voice.

As one of the most visible figures in the international artistic world, Rad remains deeply committed to his methodology. He has outwardly questioned perceptions of how one should live in a garment and developed a deep conviction of his signature style. Boundaries between male and female, young and old, and race and religion all collapse under his gaze. Through his search for neutrality in the human condition, he allows our spiritual self to emerge.

The uniformity of his artworks creates a distinctive language that eludes art conventions where he applies principles of architecture in creating his patterns. Rad is dedicated to making people feel comfortable, timeless and powerful. His attention to detail and form and the quality of his materials embrace our bodies. We feel protected and valued as one of a multitude, equal yet responsible for being true to ourselves. The notion of transformation emerges from the desire to allow people to redefine their experience while wearing the same garment.

Rad’s examination of the human body is keenly observant, fearlessly revealing our neutrality as a defining trait. Portraits are stark, movement is examined and landscapes are undistinguishable. Unity is a clear inspiration.

The phi centre is pleased to present the Rad Hourani Seamless exhibtion, a unique event to underline the work of this important creator.


The exhibition presents a five-year retrospective of Rad Hourani creations and reveals the social content of his vision, which he actively expresses in art, photography and film.

Words : Phoebe Greenberg